Effective Date: February 21, 2025

At Michigan Tourist Guide (“we,” “our,” or “us”), we respect your privacy and are committed to protecting the personal information you share with us. This Privacy Policy outlines how we collect, use, and safeguard your information when you visit our website or use our services. By accessing or using our website, you consent to the collection and use of your information as described in this policy.

Please read this Privacy Policy carefully to understand our views and practices regarding your personal data.

1. Information We Collect

We may collect and process the following types of information:

Personal Information: When you use our website to sign up for newsletters or subscribe, we may collect personal information such as your name and email address.
Analytics: We also collect information about your use of our website, such as your IP address, device type, browser type, pages you visit, and time spent on the site. This data helps us improve our website and services.
Cookies and Tracking Technologies: We use cookies and similar technologies to track your usage patterns on our website and provide a personalized experience. Cookies help us remember your preferences and analyze how you interact with our site. We may collect information for the purposes of data analytics and to Undertake activities to verify or maintain the quality or safety of our services or devices;

2. How We Use Your Information

We may use the information we collect for the following purposes:

Provide Services: To provide the utmost quality customer support.
Improve User Experience: To enhance your experience by personalizing content and recommending travel services based on your preferences.
Communication: To send you confirmation emails, promotional offers, updates on new destinations, or travel deals, and respond to inquiries. You can opt out of marketing communications at any time.
Site Improvement: To analyze usage data and improve the functionality of our website.
Legal Compliance: To comply with legal requirements and protect our rights.

3. How We Protect Your Information

We take the security of your personal information seriously. We implement various security measures to protect your data, including encryption, firewalls, and secure payment processing systems.

Data Retention: We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

4. Sharing Your Information

We will never share your personal information with third parties, unless required to do so by law for any legal request (e.g., a subpoena or court order). This Website contain hyperlinks to websites operated by parties other than us. We provide such hyperlinks for your reference only. We do not control such websites and are not responsible for their contents or the privacy or other practices of such websites. It is up to you to read and fully understand their Privacy Policies. Our inclusion of hyperlinks to such websites does not imply any endorsement of the material on such websites or any association with their operators.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to improve the functionality of our website. These cookies may collect information about your preferences, browsing history, and interactions with our site.

Types of Cookies We Use:
- Essential Cookies: These are necessary for the basic functioning of the website (e.g., keeping you logged in).
- Analytics Cookies: These collect data to help us understand how users interact with our site, allowing us to improve our services.
- Advertising Cookies: These help us display targeted ads to users based on their browsing behavior.

You can manage or disable cookies through your browser settings, but please note that doing so may affect some features of the website.

6. Your Data Protection Rights

Depending on where you reside, you may have certain rights regarding your personal data:

Access: You can request a copy of the personal data we hold about you.
Correction: You can request that we correct any inaccurate or incomplete information.
Deletion: You can request that we delete your personal information, subject to legal or contractual obligations.
Opt-Out of Marketing: You can opt-out of receiving promotional communications by following the unsubscribe instructions in our emails or by contacting us directly.
Restrict or Object to Processing: You can request that we restrict or stop processing your personal information in certain situations.

To exercise these rights, please contact us using the contact details below.

7. Children’s Privacy

Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children. If we become aware that we have collected personal data from a child under 13, we will take steps to delete that information.

8. Third-Party Websites

Our website may contain links to third-party websites that are not operated or controlled by us. We are not responsible for the privacy practices of third-party sites. We encourage you to review the privacy policies of any external websites you visit.

9. Analytics programs

This Website uses the following Google Analytics to collect information about you and your behaviors. To learn how to opt out, please visit the website(s) of the analytics program(s) used.

We use Google Analytics to analyze the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google’s privacy policy is available at: https://www.google.com/policies/privacy/.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the revised policy will take effect immediately upon posting. Please check this page periodically for updates.

10. Contact Us

If you have any questions or concerns about this Privacy Policy, or if you would like to exercise your data protection rights, please contact us here.

By using our website, you consent to the collection and use of your personal information as described in this Privacy Policy.